BIG IDEAS | Y Porque “Playful Clothes”


First discovered by our Children’s Team at the F/W ’09 Pitti Bimbo trade show, the Spanish brand YPorque has become well-known for its chic color palette, cool graphics and playful details like sheer bat wings attached to sleeves and mustaches on turtlenecks. Set to the soundtrack “Thank You for the Sun” by False Friends, the short clip demonstrates the collection’s playful details with a handful of lively kids, dancing and lots of imagination.

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