Jun 20, 2018 | By WGSN Insider
Sometimes blog titles write themselves, which makes it easy and a delight to expound on one of our favorite discoveries at Salon International de la Lingerie, sleepwear company Pilus. The fact that their various lines are irresistibly charming, of superior quality and uniquely stylish doesn’t hurt either.
For fall, the 20-year-old French company acquired the license for Thierry Poncelet, the brains behind the iconic flea market portraits of dog heads on stately dignitaries – what he deemed the “Aristochiens”. The whimsical graphics appear on everything from embroidered patches on fleece robes to care labels inside thermal tees. It was one of the wittiest examples of a bubbling Anglophile trend we noticed at the trade show. Why the fascination with English heritage all of a sudden? Was it the Royal Wedding? The impending world domination of Downton Abbey? Whatever it is, we’ll take two of everything.
As for Pilus’s main line, we were wildly impressed with their fur-trimmed booties, modern jersey nighties and cozy knit robes. This editor particularly coveted a cocoon cardigan detailed with a wraparound snood (to continue the Olde English theme) in a stroke of genius design. There are more pictures where the one above came from in our Image Library. Right now (search: Pilus).
Find out more at pilus.fr.
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