Beauty Buzz | Movember Moustache Month

Movember is the word of the month. It’s a global moustache movement taking big steps toward raising awareness for men’s health. For the month of November  men who register at www.movember.com, also known as Mo Bros, will grow, groom and wax moustaches to raise awareness and funds for prostate cancer and other cancers that affect men.

Who is a MoBro?
According to the website, “he’s a natural born leader. He is selfless and believes looking out for your fellow gentleman is something you do, not something you must do. He is only content when all are content. He is dedicated and true to the cause of fine moustachery. Aware of his responsibility to honour the moustache. A man who grows a Mo knows how to rock. When that time comes he likes his good times great and his volume turned to eleven.”

Movember started in Melbourne, Australia and has grown to become a global movement with more than 1.1 million Mo Bros. In 2010, over 64,500 US Mo Bros and Mo Sistas (women in the Mo Bros’ lives) participated and raised $7.5 million. Some of the programs funded by Movember are Prostate Cancer Foundation, LiveSTRONG, Awareness & Education, Global Action Plan.

To get involved or to make a donation, click here.

Some images from the Mo Bro gallery:
And for the Mo Sistas:

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

WGSN Insider Bulletin

Get more with a WGSN membership. Click for a demo.

Related Stories

Catwalk season: A wellness survival guide

y2k sport

Emerging trend: Y2K sport

Wellness hubs: The future of the spa experience