Jan 17, 2018 | By Emma Grace Bailey
Get more with a WGSN membership. Click for a demo.
May 23, 2012
Chanel beauty marks stole the show at the Cruise 2013 show. Makeup artist Peter Philips created a pink makeup look and added a velvet Chanel logo beauty mark under the eye to complement Karl Lagerfeld’s “Versailles in a Socialist France” themed collection.
Let’s explore, albeit very briefly, the history of the beauty mark. According to Greek mythology, the Gods were jealous of those who looked too perfect and thus created a small dark mark on the face. Beauty marks became very popular during the 18th century, when women drew false ones with an eye pencil or applied “mouches” (false silk or velvet patches), often in fanciful shapes like hearts or stars. In the 20th century, Marilyn Monroe created a new vogue with her beauty mark, as did Cindy Crawford. And the Monroe piercing is a facial piercing placed above the lip, designed to resemble a beauty mark.
Another magazine explored the hidden meaning behind the positioning of beauty marks:
Right eyebrow… symbolises a highly active and successful life.
Corner of the eye… indicates an honest, reliable and forthright person.
Nose… indicates a person who will be a sincere friend and a hard-working individual.
Cheek (either)… indicates a serious and studious person who has no interest in material pleasures.
Chin… indicative of people who are affectionate and caring. These people adapt easily to any situation. They love travelling and respect the law of the land. They are also dedicated and conscientious workers and willingly accept responsibilities.
Lips… indicative of people who always aspire to get ahead in life.
Products used at the Chanel show: Chanel Ombre Essentielle Soft Touch Eyeshadow in Rose Favorite, Joes Contraste Powder Blush in Rose Petale, Rouge Coco Shine Lipstick in Evasion, custom Chanel logo marks
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.