Meet the Food & Drink team: Jennifer Creevy
In a fast-paced, ever-changing world, food and drink is a source of comfort, pleasure and joy. Within the home, a meal shared between family …
Jul 09, 2020
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Meet the Food & Drink Team: Kara Nielsen
It may seem odd to launch a new product during a global pandemic and in the midst of mass protests, but one thing we’ve …
Jul 02, 2020
Meet your Future Consumer: The Settlers
“Fewer work hours + more time at home = better workforce productivity and more consumer spending. It’s positive all round – for people, the …
Jun 25, 2020
Meet your Future Consumer
“Optimism is rebellious, and more than that, it’s a brave choice.” In times where the world feels like such a strange place, it can …
May 21, 2020
Digital Human Connection
Human to human As many people around the globe are physically isolated from one another, we are craving human connection more than ever. With …
May 06, 2020
How Coronavirus is Impacting Design for Remote Workouts
The rise of remote workouts Working out from home is the new normal. Its boom was accelerated by necessity, but the benefits for those …
Apr 06, 2020
Coronavirus: Global Change Accelerators
The COVID-19 pandemic has radically altered daily life across the globe. This has accelerated a number of strategic shifts WGSN has predicted, creating a …
Mar 23, 2020
Generation X: Meet the Power Punks
Who are Generation X? Demographically, they sit between Millennials and Boomers; the youngest are in their 40s and the oldest are in their late …
Feb 28, 2020