Emma Griffin

5 posts  |  Last entry Feb 27, 2018


AW 17/18’s uptrending and downtrending items: Shaping the 2018 landscape

Using WGSN Instock data, we discover the best and worst performing items of last season by investigating new-in volumes, out of stock levels and markdowns.

Valentine’s Day: How to compete in an experience-driven economy

Love is in the air as Valentine’s Day is on the approach-  but WGSN Instock data proves little movement within the market. WGSN's Emma Griffin reports


Convenience and e-commerce: The future of maternity

Data from Instock, WGSN’s retail analytics platform, shows an 11.5% increase in new-in maternity wear year-on-year in the UK. Here are the key takeaways.

Halloween 2017: How high-street retailers are catering to consumers

WGSN's Instock team explores the key players on the UK high-street that are bringing Halloween 2017 visions to life through fashion retail.

H&M swimwear trends- the one piece swimming costume

Swimwear trends: This is what you’ll be rocking on the beach according to retail data

As temperatures rise and holiday season approaches, retailers’ marketing and merchandising efforts focus on encouraging swimwear spend. WGSN's Emma Griffin reports