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Carla Buzasi

29 posts  |  Last entry Sep 04, 2019

12

Creating Tomorrow: filling the needs void

We are bored with big business. Our trust in politicians must surely be at an all-time low. Global corporations need to work harder and …

Creating Tomorrow: are you a Compressionalist?

Introducing The Compressionalists. A time-pressured, decision-averse cohort, who want you to make life easier for them.

Creating Tomorrow: finders keepers

On my many trips to the WGSN office in NYC I take carry-on only and no-one’s asked me to buy anything from CVS or Walgreens in ages. Until last month that is.

Creating Tomorrow: products (and people) with purpose

At WGSN we’ve identified an emerging consumer tribe called the Kindness Keepers who, driven by the casualisation of hate culture, income inequality and narrowing intellectual viewpoints, are fighting back with empathy, local action – and their wallets.

Creating Tomorrow: future-proofing our planet

I grew up in Stroud, a sleepy little town in Gloucestershire, UK. I might have lived in London for more than half my life, but Stroud is still home. Up until a few weeks back, its biggest claim to fame was the fact that once a year lots of people throw themselves down a near-vertical hill to chase a large cheese.

Creating Tomorrow: shop the memory

Which are the shopping trips you remember? The day you found your dream wedding dress, perhaps, or your dream wedding suit? The trip to pick out an outfit for your first day in a new job? Buying your kid’s first pair of school shoes?

Creating Tomorrow: Generation X

You might have seen it back in January. Plenty of Gen Xers did. A graphic popping up on a US TV channel explaining the different generations and their birth years. Well, nearly all the different generations.

Creating Tomorrow: a sustainable future

There are business leaders out there who are finding time between spreadsheets to think about the future of the planet.

Introducing WGSN Beauty.

Welcome to WGSN Beauty

We asked executives from the beauty industry what keeps them up at night – and have created a forecasting product to help them sleep better.

WGSN travel: Holiday happiness in Formentera

WGSN's Managing Director Carla Buzasi offers up insight on where to stay, eat and drink on the beautiful Balearic island of Formentera.

Domes of Elounda in Crete

Where in The World: Domes of Elounda

Looking for a blissful spot while on holiday in Crete? Domes of Elounda is a little piece of paradise. WGSN's Carla Buzasi reports

New York exhibition

Where in the World: MoMA, New York

MoMA's latest New York exhibition is a celebration of the key fashion items that have defined their decade and WGSN is excited to be a part of it