Mar 14, 2018 | By Cassandra Napoli
Request a demo to experience WGSN.
London: In a wild west themed show, Ashish Gupta sent his models down the runway clad in his own flamboyant interpretations of cowboy and Indian looks. Ensembles that mixed and matched gingham with leopard print, and cow spots with bandana motifs, epitomized American kitsch. Every outfit included a form of headwear; styles ranged from cowboy and trucker hats to feathered headdresses. Nearly every item was covered in sequins, but the embellishments didn’t stop there; fringe made from chain or suede was featured along hems and seam lines. Denim was often tie-dyed, adding a hippie-ish touch, and the western button-up was a key item. Cowboy boots and Dust Bowl booties were updated with hand-painted desert scenes, horseshoes, flowers, sculls, and the logos of American fast-food and gas station chains. Humorous at times and always over-the-top, the production was exactly the spectacle that one expects from Ashish.
View Collection Images
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.