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Amble On

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A pioneer in ‘L’Art du Voyage’ and in publishing chic travel guides, Louis Vuitton has just broken new digital ground with the launch of its new iPhone app: Amble.

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Far more than a stylish showcase, Amble draws on Louis Vuitton’s established expertise to offer an array of features designed to both facilitate travel, and to transform it into an enriching personal experience.

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It’s an invitation to explore the world at a leisurely pace, making serendipitous discoveries, and then to record them on your iPhone in photo, video, audio or note  format.  Users can then share their discoveries and itineraries with friends via Facebook, Twitter, email, or even send them to Louis Vuitton, where they could end up published on the website.

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The aim is to emotionalize the digital travel diary as well as enhance the experience of fellow travelers, creating a global community of elegant Amblers.

Photos: Courtesy of Louis Vuitton Amble

For a video example, click here.

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