The Swedish clothing brand Acne held a launch party for their new furniture line in Paris on Sunday night. Having previously added jewelry, shoes, and leather goods to its range of clothes, in addition to publishing the popular Acne Paper, the launch represents a further move towards diversifying the brand. The line’s pieces, which include chairs and sofas dressed in denim and velvet, have an exaggerated yet streamlined shape inspired by Swedish design guru Carl Malmsten and, in particular, his New Berlin sofa. “With this sofa as a reference, I started to look at how we work architecturally, instead of just treating, say, the upholstery,” revealed Acne’s Johnny Johansson. “I decided to objectify its form from a perspective play. As we do in fashion we played with proportion, lineage and structure – stretching, squashing and pulling the simplistic shape to create new sculptural forms.” The odd proportions of the pieces add a modern edge to a classic design. Prices will range from €4,000 to €15,000.
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