1969 BabyGap Premium Denim


Today, Gap introduced its newest collection of 1969 Premium Denim made especially for babyGap from 0-24 months. The baby denim collection is in line with the Gap’s adult 1969 Premium collection, which debuted this past summer.  The collection is designed with a brand new, lightweight premium denim said by Gap to be “the most comfortable, snuggly-soft denim, giving babies a fashionable edge while offering comfort and full range of movement.” Key pieces include a five-pocket jean for baby boy at $19.50, a unisex overall for $29.50 and a skirt-all for baby girl for $29.50. Other classic items include denim jackets  for $29.50 and a balloon pant and romper for baby girl, at $19.50 and $26.50. Not only do the products look good, but the ad campaign is just as cute!

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