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14 oz. Berlin – Connecting Connoisseurs

Berlin’s 14 oz. is one of Europe’s most celebrated denim stores. Its tightly edited brand portfolio combined with concept-style shopping experience has quickly made it a cornerstone in the denim retail landscape and a top destination for denim lovers and professionals alike. During the F/W 12 Bread & Butter earlier this year, founder Karl-Heinz Müller hosted an in-store event, inviting industry heads, press, and some of the key designers to the Neue Schönhauser Straße location.

Statements about 14 oz. Berlin from BREAD & BUTTER on Vimeo.

In this short five-minute film, Karl-Heinz invites some of his close friends and key industry professionals to share their thoughts on his 14 oz. store and discuss their shared values and philosophies. Amongst the European denim crowd, the film includes legendary designers such as Pierre Morisset (G-Star RAW), Jason Denham (Denham the Jeanmaker), Nigel CabournPierre Morisset (Levi’s Vintage Clothing), Gabor Magyar (Red Wing Shoes) and Stephan Huber (style in progress).

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