The pioneering trend analysis service for Lifestyle & Interiors. The new name for Homebuildlife.
The new WGSN Lifestyle & Interiors brings together analysis, insight and inspiration for creative organisations that use it to inform design, development and marketing decisions for product and strategy.
We combine market intelligence and consumer insights with forecasts and design inspiration.
Scan insider analysis, copy key images to your workspace, and go faster forward to your design solutions. Our technology platform offers 1000s of product images and downloadable prints, graphics, and product design ideas.
Who uses WGSN Lifestyle & Interiors
- Innovate new product design ideas and update existing lines using trend research
- Access comprehensive coverage and trend analysis from over 100 global trade shows
- Rely on WGSN Lifestyle & Interiors for objective market intelligence as the only trend service with dedicated coverage of Interiors
For Food & Drink
- Gain inspiration from reports on new ingredients and global industry trends
- Understand influential and emerging concepts from markets such as Interiors, Kids, and Seasonal Gifting
- Access creative concepts for Paper & Packaging and Print & Graphics
For Consumer Products
- Know the future consumer with reports on emerging lifestyles and changing demographics
- Gain competitive advantage with cross-sector information from markets including Interiors, Pets, and Food & Drink
- Source new product ideas using reliable insights into your market and your consumer
- Understand new consumer demands and emerging lifestyle concepts with expert research you can trust
- Validate your Colour & Trim directions using our comprehensive CMF forecasts and innovative material reports
- Rely on WGSN Lifestyle & Interiors to provide objective market research from on-staff experts and world-renowned contributing editors
Gain access to consumer insights and design intelligence you can rely on.
Meet Our Experts
Every hour, every day, all over the world, WGSN Lifestyle & Interiors is powered by industry leading design trend forecasting specialists.
Some of Our Customers
WGSN Lifestyle & Interiors' intelligence is relied upon by the world’s leading brands.