Yee-Har! New 7ft Cowboy Denim Brand

Today we’re showcasing this Wild West denim dream we discovered at Bread and Butter Berlin, called the Seven Foot Cowboy.


We’re always looking for new and exciting denim brands to shout about, and we came across this Wild West dream at Bread and Butter in Berlin at the beginning of the month called the Seven Foot Cowboy. The brand is a rare find: designed in London, manufactured in the old cotton capital of England, Lancashire and using Japanese denim from Okayama. However, the inspiration all comes from the American West!

The Seven Foot Cowboy is designed by Bayode Oduwole, the man behind modern British outfitters Pokit, and explores stylized detailing that borrows from the golden era of the American cowboy. He mixes authentic denim detailing from the Wild West era
(check out that back pocket above!) and modernizes the look with updated design details from today. The jeans all contain genuine copper rivets, buckles and buttons and tough corespun thread. They’ve also experimented with VTC (Variable Tension construction on the fabric of the yoke, creating stretch, ease and comfort for your seat.

The brand released seven styles for men  and women. Go check out the website for more info!


Yee-Har! New 7ft Cowboy Denim Brand
0 comments

Name
Email
Website
Please fill the required fields


Subscribe to WGSN

DenimBanner
Get more Denim insights as a WGSN subscriber

Related stories

Inside Cone Denim's White Oak vaults: A window to denim history

The Trampery to close: London studio complex blames crippling rent hike

Denim legends: Meet the people behind White Oak - America's oldest mill

LONDON: Three reasons to visit Sky Garden

Fashion meets millennial hook-up culture: Is this Calvin Klein’s most explicit campaign yet?

Runabout Goods - A New Perspective in Proper Adventure Goods

Cone Denim stories: Industry legends on their history with White Oak Mill

TOP 10 HAPPENINGS AROUND THE GLOBE: JULY 2015

Cone Denim White Oak: Inside America's oldest denim mill

LONDON: Pop Brixton Opens

New York Men's Fashion Week Spring/Summer 16: Top 10 Denim Looks

London Collections Men Spring/Summer 2016 - Top 10 Denim Looks

Seven Senses Denim: A bold organic, ethical start-up supporting artisans

Christopher Kane and L'affaire d'amour

Story mfg Spring/Summer 2016 Lookbook: The Full English

Peter Pilotto x Ancient Greek Sandals for Pre-Summer 2016

Outdated and inconvenient: Three reasons why flares should fail

Coach presents a knockout collection of 60s-meets-90s Cali’ skater

Denim Design Talent: Hollie Ward

Burberry – Straight-Lace, Sartorial Cuts, the new Chelsea fit and an English Spring day in Kensington Gardens