Steve J and Yoni P Get Headstrong in Seoul

Steve J and Yoni P’s Two Heads are Better Than One boutique opened in the increasingly trendy Itewon neighborhood, bringing playful, high-end casual wear to Seoul.

Since they first met 13 years ago, Steve J and Yoni P always dreamed of being a successful design team. Today, after years of studying fashion design in London and showing at London Fashion Week, they have grown to be arguably the most successful design duo to emerge from Korea.

Their first shop, Two Heads are Better Than One, opened in the increasingly trendy Itewon neighborhood in April, bringing playful, high-end casual wear to Seoul.  Colorful portraits painted by Steve J enliven the two floors of the shop, and selected outfits are displayed in 3-D wooden frames throughout the space.  Above the bi-level shop is Steve and Yoni’s design studio, where the creative wizards work their magic in creating the upcoming collections. -Rafael Flores

Two Heads Are Better Than One

685-12 Hannam-dong, Yongsan-gu  /  82 (0)2 796 4766

Steve J and Yoni P Get Headstrong in Seoul

Please fill the required fields

Subscribe to WGSN

Request a demo to see WGSN for yourself.

Related stories

BERLIN: Bosco - three reasons to definitely visit this restaurant

Burberry renews eyewear licence with Luxottica

NEW YORK: NEW INC End of Year Showcase

Anya Hindmarch's leather stickers? They embody digital culture

BARCELONA: Gatsby Restaurant

Eight women truly inspiring pre-millennials

STOCKHOLM: Inez & Vinoodh - Pretty Much Everything, 2015

Bellabeat: Wearable tech (that's actually wearable)

WROCLAW: The Polski Theatre

TOKYO: Literary Style - Sonia Rykiel and Other Local Names Get Bookish.

LONDON: Pop Brixton Opens


London Collections Men Spring/Summer 2016 - Top 10 Denim Looks

Gap swings axe on North American stores, cites rising power of online ops

PARIS: Les Bains Gets Redesign and Becomes Hotel

TOKYO: Node Uehara - Corporate Developers Embrace Elevated Independence

HANGZHOU: Yuhang Rong Design Library

DKNY sporting their 90's roots

SHANGHAI: Airbnb x DongLiang - “Designers Home Project”

Serenity in the City at Boss