Held in Sapporo, Japan on February 11 and 12, the Toyota Big Air was filled with winter ready kids eagerly anticipating the event’s snowboarding straight jump contest. Bundled up in cozy snowsuits, these kids rocked winter fashion. Brightly colored patterns reminiscent of our recent original children’s graphics, Bold Mekko, added to the energetic atmosphere while thick fur trimmed hats paired with comfy knit hats were a perfect fit. Quilted coats and snowsuits got a fresh look with vibrant cuffs and thick accent piping. Colorful boots kept little feet ready for some snow jumping. Be sure to check out more images of these adorable snowbunnies here.
Senior Kidswear EditorAs the Senior Editor of the WGSN Kidswear team, Erin brings a wealth of knowledge from her previous 10 years experience as a Designer for companies such as Aeropostale, Target and Kohl’s. With previous product development and design experience, Erin ensures there is a balance of commercial relevance and strong inspirational ideas within the kidswear directory.