Fashion Film at Selfridges London: The Film Project

Celebrating the opening of the new women’s designer fashion floor at renowned London department store Selfridges, the store has commissioned a series of bespoke …

Mar 13, 2012
/

Like

Celebrating the opening of the new women’s designer fashion floor at renowned London department store Selfridges, the store has commissioned a series of bespoke short films by designers including Dries Van Noten, Alexander McQueen, A.F.Vandevorst, Ann Demeulemeester, Comme des Garcons, Gareth Pugh and Rick Owens. Each brand has created a short film in collaboration with art curator Emma Reeves and various international filmmakers, interpreting the essence of today’s modern woman.

‘We commissioned these films to celebrate the opening of our new Womens Designer Galleries.  The brief to the designers was very open – the only stipulation was that there was a strong female character at the centre of each film.  We wanted each designer to freely express their vision of a woman who they found captivating and inspiring’, says Alannah Weston, Creative Director of Selfridges.

Fusing fashion and film, Selfridges has collaborated with award-winning set designer Simon Costin, creating an exciting installation for the Film Project screenings at the Old Selfridges Hotel. Free screenings will be open to the public from the 15-26th March, as well online at Selfridges.com. – Anna Jacobsen 

Comme Des Garcons

Dries Van Noten

Gareth Pugh

The Film Project

Old Selfridges Hotel
Edwards Mews W1U 1QZ
London

Opening hours:
March 15-26th
Monday- Saturday 12-8, Sunday 12-6

Images courtesy  of Selfridges

 


Fashion Film at Selfridges London: The Film Project
1 comment

Name
Please enter a valid name
Please enter a valid name
Email
Please enter a valid email address
Please enter a valid email address
Website
Please enter a valid website
Please enter a valid website
Add a comment...
Please enter a valid comment

reuters.com
Sep 20th, 2015

To access these kinds of lenders you simply have internet access.

This whole process definitely take a lot less than usual time frame
than the standard takes!
cc2b0e98a260f98d7b761c44af9ce81c


Subscribe to WGSN

StreetsBanner
Request a demo to see WGSN for yourself.

Related stories

13 photos
Your definitive style guide to Copenhagen's Vesterbro area

1 min
Can luxury shopping ever be charitable?

6 photos
The WGSN Travel A-List: Las Vegas, Copenhagen and Melbourne

Designer Ryan Lo presents his 'romantic fantasy' retrospective catwalk show

6 photos
Melbourne, Australia: A mini-travel guide to the city