March Madness Has Begun!

It’s that time of year again folks! Today marks the kick off of March Madness and the NCAA tournament. Hopefully you all have gotten your brackets in and are now eagerly awaiting tip off. We here on the Active Team love this time of year not only for the underdog stories and stars that emerge, but for the amazing product, ...
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Meatpacking goes ACTIVE

Over the past few weeks, the Meatpacking District in New York City has entered into a fresh perspective. Along 14th street, between 9th and 10th Avenues, two new active shops have popped up that include heavy hitters  Lululemon and Patagonia. For starters, it's always exciting to see any city landscape embrace the active community, but for a neighborhood known for ...
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Last night the Active Team was invited to a lovely soirée in Downtown New York City to check out the new ROXY x DVF collaboration. Since we're massive fans of both brands, it was a pleasure to see how these unique labels came together to create a range of bikinis, neoprene vests, swimwear and coverups. The event was held at ...
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Ronda Rousey – UFC’s First Female Headliner

Last Saturday, February 23, 2013 the Ultimate Fighting Championship changed forever. It held its first Women’s UFC fight with a woman as the headliner. We first brought you the story of Ronda Rousey in our A Woman’s World report in December. A long-time MMA fighter and the youngest judo competitor in the 2004 Olympic games, Rousey also competed in 2008 ...
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H&M x Sport

H&M revealed in mid-January that the brand will begin a long-term partnership with the Czech professional tennis player Tomas Berdych, who is currently ranked 6th in the world. Berdych ended his contract with Nike a few weeks prior to signing with the Swedish brand. Aside from wearing H&M on and off the court, Berdych will assist the brand's design team ...
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14 Bike Co. x Red Stripe Collaboration to Launch in London

Bikes?  Beer?  Music?  If there's a better way for the Active Team to spend an imminent Monday evening, we haven't found it yet.  Cue London's pre-eminent bespoke bike builders 14 Bike Co., who have teamed up with the fine makers of Jamaican lager on the 7th installment of its Make Session series.  Rounding out this triumverate of excellence is Boiler Room, a ...
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Redbull Ultra Natural 2013

Travis Rice is a renaissance man. Not only is he one of the best professional snowboarders on the planet, he is also an individual who takes the reigns and manifests personal visions – case in point with the Redbull Ultra Natural contest. Spearheaded by Rice, the event was held over this past weekend at the majestic venue of Baldface Lodge in ...
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STUDIO VISIT: Minimale Animale

For a brand that was featured in the infamous Sports Illustrated before it even officially launched, Minimale Animale are definitely a swimwear brand to watch, so we were pretty excited to meet founder and designer Cassandra this week during lunch time in her stylish bungalow in Venice beach that she shares with her two Siberian Husky dogs. She works out of ...
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The Golden State Warriors New Look

In a bold move this week, the NBA unveiled a first in recent history – an official NBA team jersey with sleeves for the Golden State Warriors. Utilizing the Revolution 30 technology that adidas debuted last year in uniforms across the league, and reducing the overall weight of the jersey by 26% – the new jerseys are is not your Father’s uniform! ...
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NIKE – Ready for Spring!

Last week the Active Team had the pleasure of attending a 21 Mercer Women's Event, which of course if you know that address in New York City, it’s the location of Nike and its various collections of stellar goods sold at retail. This party – in conjunction with New York City Fashion week – kicked things off for Nike’s Women’s ...
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2013 St. Moritz Polo World Cup x Ralph Lauren

What is widely known as the world's most prestigious winter polo tournament on snow, the 2013 St. Moritz Polo World Cup went down the weekend before last on the frozen Lake St. Moritz in Switzerland. As the Active Team continues to run and report around the world on the latest trade shows, we had to stop for a moment and ...
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Outdoor Retailer – Winter Market 2013

Hello from Salt Lake City! The Active team has packed up our Winter gear and hit the road to cover our favorite tradeshows of the season. Our first stop has been to Utah for the Outdoor Retailer Winter Show January 23-26. With plenty of familiar faces and furry friends we have been having a blast. What's even more exciting is some ...
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The yoga, running and studio fashion gods have spoken. Lululemon is having a massive warehouse sale! Rumors were certainly floating around and now it's game on, green light and a true story to share with our active community. The sale is taking place over Superbowl weekend for three days: February 1st-3rd 2013 at Nassau Coliseum in Long Island, New York. (Only around ...
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Playing For the City That Made Me – Episode One

In a new three-part web series, Carmelo Anthony talks about what it's like to play for the city he grew up in. Heralding from Red Hook Brooklyn, Melo describes what it's like to grow up in New York, and in turn make it to play for its NBA team. In Episode 1 the video takes us to Red Hook to ...
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Some of the most inspiring aspects of Active come from unusual locations and finds. Case in point when our Denim Editor passed along a link to the Kapital Ski Cowboy video. The video, spearheaded by Japanese brand Kapital Denim, showcases a handmade coating process across its Century Denim, for the ability to ski and snowboard. Of course our little Active ...
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